Use Pay Per Click

Should Your Company Use Pay Per Click (PPC)?

Is Your company about to undertake a significant inbound marketing campaign and is thinking of using pay-per-click (PPC) advertising? Are you unsure if PPC will help your company realize its goals? Do you worry it won’t provide a return on investment? Those are all good questions, and the truth is no one size fits all…

Bolster Your PPC Campaign

Five Tips to Bolster Your PPC Campaign

If your company’s pay per click (PPC) campaign has not been yielding the results, you expected maybe its time to change your strategy. A sure sign a change is needed is when you bid high on AdWords and get very few clicks. Perhaps its time to shift your marketing tactics. Here are five tips on…

understanding google ads

Understanding Google Ads

Understanding Google Ads. Anyone who knows pay per click (PPC) ads understands that just like search engine optimization (SEO) that Google is on top. You probably understand this but have never used PPC, not to mention Google’s ads. So, to help you understand here is Google Ads for a novice. Google Ads is Not Like…