SEO Campaign

Examining Your Company’s SEO Campaign

How successful is your company’s SEO (search engine optimization) campaign? Have you noticed an increase in traffic and you’ve been turning visits into conversions? If that is not the case, it may be time to take a close look at your SEO strategy. In its essence,  SEO is making adjustments to the content on your…

Target Demographic

Web Design for a Target Demographic

If your company wants to sell to a specific target demographic (or niche), such as people who eat organic apples, then it’s essential that your website is tailored to them. With regards to designing a website for any target demographic, you will want to begin with finding out who your company is selling to daily,…

Importance of UX Design

The Importance of  UX Design

If you are unfamiliar with the concept of UX design, now is the time to find out about it. If your company is serious about improving its inbound marketing, then your company should use UX design. UX stands for user experience and is focused on making the interaction between a given product or service a…