Keyword Research is Vital. Search engines like Google and Bing have been the way for most people on the planet to search out information for over two decades. With the advent of smartphones, laptops, tablets along with the old standby, the PC, there are a plethora of ways people can access search engines. With more…
How successful is your company’s SEO (search engine optimization) campaign? Have you noticed an increase in traffic and you’ve been turning visits into conversions? If that is not the case, it may be time to take a close look at your SEO strategy. In its essence, SEO is making adjustments to the content on your…
If your company wants to sell to a specific target demographic (or niche), such as people who eat organic apples, then it’s essential that your website is tailored to them. With regards to designing a website for any target demographic, you will want to begin with finding out who your company is selling to daily,…
If you are unfamiliar with the concept of UX design, now is the time to find out about it. If your company is serious about improving its inbound marketing, then your company should use UX design. UX stands for user experience and is focused on making the interaction between a given product or service a…
Can You Negatively Impact SEO? After spending the capital and investing your time into a vivid website that holds a users attention; don’t fall into the trap of content that doesn’t rank on search engines. All of those top tier graphics go to waste if search engines don’t notice your content. All of your effort…